How do you know whether an organisation has a commitment to a compliance culture? You talk to the CEO and other executives, video-record it and publish it to all 30,000 staff and make it public.

That is what Sun did to demonstrate how it does business. The General Counsel explains his approach to the "C word" here.

The video (12min 43 secs) shows CEO Jonathan Schwartz, the General Counsel and other key executives at Sun discuss culture,
integrity and ethical behavior at Sun.